Fanatic Eyeshadow Palette

Are you an eyeshadow fanatic? We are! Meet our new Fanatic Eyeshadow collection. 4 unique palettes with 12 richly-pigmented shades in an array of matte and satin finishes. Create a fabulous eye look to inspire beauty. We’re your biggest fan.

Eyeliner pencil

Eye definition becomes easier and more exciting with our new and improved pencils. With the most extensive color selection available you can get a hold of a variety of desires all year round.

Fineline eyeliner

Fineline fine-tip eyeliner creates a thin, precise line in just one stroke! Pen is water-based and has a soft flexible tip for precision and control and delivers the right amount of color. New shades now available!

Line art matte eyeliner

High intensity pigment delivers rich color pay-off in four fabulous shades. Create precise thin lines and dramatic thick lines in one even stroke. Quick drying, smudge-proof and water resistant formula provides long lasting wear while soft flexible fine tip brush ensures even and playful lining.

Shady slim brow pencil

Shady Slim Brow Pencil is the perfect way to get fuller, beautifully sculpted brows. Shape and fill brows with the retractable super skinny tip to create natural looking hair-like strokes. Use the opposite end spoolie to brush and blend brow color for a finished look.

Glide gel eyeliner pencil

Makeup wearers no longer have to choose between the ease of application in an eye pencil and the smooth feel of liquid eyeliner. The new Glide liner has the soft and gliding feel of liquid that comes in a pencil that can be sharpened. Available in 19 highly pigmented colors that you’re sure to love.

HD pro primer eyeshadow stick

HD PRO Primer Eyeshadow Stick is a multi-tasking primer that has a light weight, non-sticky formula that sets for a long-lasting eye makeup application. The smooth texture glides over eyelids to prep your eyes for a flawless, even application. HD PRO Primer Eyeshadow Stick is a universal primer that serves as a base, works on all skin types and allows you to wear your favorite eyeshadow all day long while enhancing the pigments in most eyeshadows.

Gel eyeliner

Highly pigmented gel eyeliner applies smoothly and easily. Once dry, color is set in place for a smudge-proof finish. Water-resistant formula prevents fading and flaking. Available in 5 eye-catching colors, including 2 finishes – matte and frosted. Use PRO.brush Angled Liner Brush to draw precise clean lines with ease.

Gel liner kit

This gel liner has a rich and creamy water resistant formula that glides on smooth without smearing or smudging for long lasting, all day wear. Professional fine eyeliner brush expertly defines eyes to create that ideal smokey or dramatic look effortlessly.

Brow pomade

Define and sculpt perfect looking brows. Creamy pomade glides on smoothly and locks into place. Water-resistant formula lasts throughout the day without fading or smudging. Available in 6 flattering shades to fill and fix brows. Complement your brow fix with PRO.brush Duo Brow Brush, featuring an angled brush and spoolie. 

Beauty brick eyeshadow collection

Four gorgeous must-have eyeshadow palettes filled with a dozen majorly pigmented shades ranging from super wearable looks like Nudes to bolder looks like Neons. L.A. Girl's Beauty Brick Eyeshadow Collection gives you the best of all colors to allow you to create stunning looks!

Lipliner pencil

Get great lip definition with our lipliner pencils. With the most extensive color selection available, you will have the variety you desire all year round.

Matte flat velvet lipstick

Matte Flat Velvet Lipstick comes in 26 bold shades that are rich in pigment and filled with moisture. With added shea butter to hydrate lips and a soft, smooth application, your lips will feel as gorgeous as they look!

Matte pigment lipgloss

Blurring the lines between lipstick and lip gloss, Matte Pigment Lipgloss has become a favorite of makeup artists, bloggers and fans. Available in 16 bold shades that provide rich and intense color in a flat finish for all day wear. The long wearing formula goes on as a highly pigmented liquid and dries to a flat matte finish, for a gorgeous velvety perfection that last and lasts.

Fanatic Blush Palette

Are you a blush and highlighting fanatic? Yeah, us too! We’re excited to show off our new Fanatic Blush and Highlighting collection. 4 unique palettes focused on gorgeous blushes or filled with glowing highlighters. Grab a brush and show those cheeks some love.

Luminous glow skin illuminator

Luminous Glow Skin Illuminator is a liquid cream based formula that blends smoothly for a natural, healthy glow.

Luminous glow illuminating powder

Luminous Glow Illuminating Powder is an ultra-fine pearlescent loose powder that adds a vibrant glow.

Pro matte foundation

With a soft and suede-like finish, PRO.matte Foundation will have you covered and shine-free all day. Creamy, liquid formula provides smooth and buildable coverage for both day and night time wear. Minimize the appearance of pores and fine lines for an even, soft focus effect. Paraben free formula with added vitamin E, B5 & sunflower oil.

HD pro bb cream

HD PRO BB Cream is formulated without parabens and made fragrance-free to pamper sensitive skin and lavishly nourish skin with added Vitamin B3, C and E. The silky formula covers a wide range of skin tones with eight diverse shades. This is your all-in-one skin beautifier that primes, moisturizes and enhances skin tone.

HD pro conceal

L.A. Girl's HD Pro Concealer is crease-resistant with opaque coverage in a creamy, yet lightweight texture. The long-wearing formula camouflages darkness under the eyes, redness and skin imperfections. Provides complete, natural-looking coverage,evens skin tone, covers dark circles and minimizes fine lines around the eyes.

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HD pro setting powder

Translucent Setting Powder:
A luxe finishing powder that sets the foundation and mattifies skin. Made of 100% mineral silica, this powder is a luxurious and versatile tool that perfectly sets your makeup while evening out the complexion, softening lines and imperfections for a glowing, radiant look.

Banana Setting Powder
A yellow toned finishing powder that sets the foundation and mattifies skin all while correcting redness and neutralizing dark under tones. Banana Powder is a universally wearable shade. The lightweight formula can be applied on bare skin or over foundation for a flawless finish.

Pro coverage illuminating foundation

PRO.coverage high-definition long wear illuminating liquid foundation is ideal for a flawless looking, full coverage finish. Lightweight formula is comfortable for all day wear. Paraben free formula with added anti-oxidants helps hydrate and improve the skin's appearance. Now available to extend the color range even further, an innovative white foundation mixer to adjust and customize color.

Pro face matte pressed powder

Get a flawless finish with PRO.face Matte Pressed Powder. This long wearing, oil controlling formula can be applied alone for a soft radiant look or over liquid foundation for fuller coverage. Available in 15 mattifying shades.

Pro prep primer

Make your makeup last all day with PRO Prep smoothing face primer. Pro Prep Primer creates a smooth appearance by filling in fine line and pores while providing the perfect surface for foundation. Formulated with light diffusing particles and skin nourishing Vitamin E this primer gives you a flawless finish on or off camera.

Pro setting spray

To keep that matte finish of freshly applied makeup, mist evenly with PRO Setting Spray after makeup has been applied. The lightweight, non-sticky formula sets makeup for all day wear. The ultra-fine mist is refreshing and dries quickly setting makeup to help you stay beautiful longer. Paraben and fragrance free.

Strobe lite strobing powder

Strobe Lite Strobing Powder highlights your facial features by creating more depth and dimension where light usually hits. The soft and silky powder adds a fresh glow to highlight cheeks, brighten eyes, sculpt nose, and enhance pout. Strobe Lite can be applied alone or over makeup for a perfect glowing complexion. Powder is paraben and fragrance free and available in 12 shades.

L.A. Girl Calcium Nail Builder & L.A. GIRL Garlic Nail Treatment

L.A. Girl Calcium Nail Builder will help you grow thicker, healthier nails by protecting nails from breakage, chipping and peeling. Helps to bond nails that are splitting or peeling. Builds thicker nails in just days and is DBP free. Provides protection and added shine.

L.A. GIRL Garlic Nail Treatment stimulates growth of natural nails by bonding splitting and/or peeling nails. Perfect for maintaining healthy nails. Use regularly to protect your natural nails.